B2B marketplaces & ecommerce

Your marketplace runs on three sides of data that rarely agree.

We unify buyer, seller, catalog and order data into one governed platform — so pricing, search, analytics and AI agents work from the same facts.

The data problems we see

In b2b marketplaces & ecommerce, the same four issues come up

Catalog data arrives in inconsistent formats, units and categories, so search, pricing and reporting all start from messy inputs.

Finance, sales and product calculate the same metrics from different tables and argue about whose number is right.

Customers ask for reporting on their own activity, and the team builds one-off exports instead of a product.

Clickstream, search and order events arrive faster than nightly batch jobs can process them, and costs climb with every new feature.

Regulation

We design controls for these from the start, so audit evidence is a by-product of how the platform runs.

PCI DSS: Cardholder data must stay segmented and tokenised wherever payments data reaches the analytics platform.
GDPR / UK GDPR: Lawful basis, data subject rights and retention for buyers and sellers in the EU and UK.
CCPA / CPRA: Consumer rights to access, delete and opt out of sale or sharing of personal information in California.
SOX: For listed marketplaces: controls over the pipelines that feed revenue, GMV and take-rate reporting.

Use cases

01
Unified catalog and product data
Normalised, deduplicated product data with consistent taxonomy, units and attributes across sellers.
02
Single source of marketplace metrics
Governed definitions of GMV, take rate, retention and cohort metrics used by every team.
03
Embedded buyer and seller analytics
Secure, multi-tenant data products your customers use inside your app.
04
AI search and agents on product data
Retrieval over catalog, pricing and order history for semantic search, reorder suggestions and support agents.

No sales deck. You talk to the engineer who would lead the work.